Lonely Lingerie: Brief Yourself

When you wake up on the wrong side of the bed, there is nothing that will turn your day around faster than putting on your favorite underwear. Slipping into a good set of lingerie is like your concealed weapon against the world—and you don't even need a permit. New-to-OC lingerie line Lonely, part of New Zealand brand Lonely Hearts, knows how important that feeling is. Lonely is dedicated to creating undergarments that are supportive without being dowdy, and pretty without being frilly, for the perfect, hard-to-find combination of comfort and sexiness. We at OC love lingerie, and had Lonely produce an exclusive mint color in the Cyd bra and briefs. Which is fitting, because Lonely lauds the idea of wearing lingerie for nobody but yourself.

Shop all Lonely here.

Photos courtesy of Lonely, by Zara Mirkin.

Worn by Zippora Seven, one of our favorite models, who was part of this OC editorial!


sabel cut-out bra in black

sabel cut-out bra in electric blue

anouk underwire midline bra in red

cyd underwire bra in pastel green

cyd underwire bra in lilac

sabel triangle brief in electric blue

anouk brief in red

cyd triangle brief in pastel green

cyd triangle brief in lilac

sabel triangle brief in black