A new blog series, in which we intro the latest front-running apps on the market.
Let's be real: Snooping in other people's medicine cabinets is one of life's guilty pleasures. Whether you're looking for something specific (condoms at a Tinder date's house, perhaps?) or just perusing a friend's choice of Japanese-import mascara, the experience is always somewhat illicit—and fun.
Stash, a spankin'-new beauty app, blends the fun of snooping with straight-up efficient features: automatic tracking and refilling of your favorite products, and endless perusing of what seems like the Internet's full extent of weird health items, from pine bark extract to denim hair removal strips to a medical-grade vacuum therapy "erection system" ($135.99).
Can you hide your vacuum system from the eyes of others? Indeed. According to New York-based, Stash co-founder Veronica Gledhill, certain types of products (tampons, condoms) are automatically hidden. Of course, for most items, Stash's social function is a plus––you can see what products your friends are using, what your beauty editors and glossies recommend as HG, and what VIP Stashers like Eva Chen and Miranda Kerr are buying (er... getting for free, but who cares?!).
According to Veronica, senior market editor at The Cut and a Vogue alum, it also saves time. "I love getting recommendations just by browsing through my friends' Stashes. So, for instance, I was looking for something to hydrate my skin yesterday and found Avene's Eau Thermale in my friend Jen's stash, and I just ordered it like boom." (On the subject of lazy click-n-cart, Stash's algorithms automatically memorize how long it takes you to go through products––effectively eliminating those annoying midnight runs to Duane Reade.)
As for the voyeurism of peeking inside that mirrored cabinet––er, Stash? "It's a great tool to share among friends and it's not creepy," says Veronica. "I'm more than happy to share the products that I love and use. In fact, I'm kind of proud of everything in my medicine cabinet—like my resveratrol pills."![]()
Photo courtesy of Stash
Let's be real: Snooping in other people's medicine cabinets is one of life's guilty pleasures. Whether you're looking for something specific (condoms at a Tinder date's house, perhaps?) or just perusing a friend's choice of Japanese-import mascara, the experience is always somewhat illicit—and fun.
Stash, a spankin'-new beauty app, blends the fun of snooping with straight-up efficient features: automatic tracking and refilling of your favorite products, and endless perusing of what seems like the Internet's full extent of weird health items, from pine bark extract to denim hair removal strips to a medical-grade vacuum therapy "erection system" ($135.99).
Can you hide your vacuum system from the eyes of others? Indeed. According to New York-based, Stash co-founder Veronica Gledhill, certain types of products (tampons, condoms) are automatically hidden. Of course, for most items, Stash's social function is a plus––you can see what products your friends are using, what your beauty editors and glossies recommend as HG, and what VIP Stashers like Eva Chen and Miranda Kerr are buying (er... getting for free, but who cares?!).
According to Veronica, senior market editor at The Cut and a Vogue alum, it also saves time. "I love getting recommendations just by browsing through my friends' Stashes. So, for instance, I was looking for something to hydrate my skin yesterday and found Avene's Eau Thermale in my friend Jen's stash, and I just ordered it like boom." (On the subject of lazy click-n-cart, Stash's algorithms automatically memorize how long it takes you to go through products––effectively eliminating those annoying midnight runs to Duane Reade.)
As for the voyeurism of peeking inside that mirrored cabinet––er, Stash? "It's a great tool to share among friends and it's not creepy," says Veronica. "I'm more than happy to share the products that I love and use. In fact, I'm kind of proud of everything in my medicine cabinet—like my resveratrol pills."
Photo courtesy of Stash