Seoul native JUUN.J is the guy who takes things apart and puts them back together better than ever. “[Spring/Summer 2015] started from toppling the boundary between classical suits and sports,” says the designer, who is calling this street tailoring “Neo Sportism.”
Androgynous models with swan-like necks, gelled-down hair, and bug-eyed sunglasses came out in tennis white, black, pigeon gray, space-blanket silver, and pinstripes that evoked classical baseball uniforms. The oversized button-downs, coats, and pullovers trended toward V-neck and kimono sleeves, while the pants took after the wide, elastic waists of basketball shorts—staple pieces that carried a sense of dignity but were livable to boot.
Sportswear looks great when it's all dressed up. Even the legendary Adidas Superstar saw itself restyled in low-cut and high-top models. Its iconic troika of strips moved around like a tuned-up race car ready to go even faster.
Favorites included an opalescent pullover, and a puffy, sharp trench coat in the deepest sapphire. Ending the show came a series of tees at nightshirt length—sometimes collared—that billowed like bed sheets. Some were printed with handwritten verses and graphics of cityscapes, midnight skies with moons, and birds in flight by London-based paper cutter Rob Ryan.
“Improvements, improvements!” I overheard a nearby journalist saying aloud.
There’s a scene in Sleeping Beauty when the good fairies try to make Aurora a dress without the use of magic––and it doesn't go well. “Oh, I improved it,” the fairy Flora says. "But perhaps if I added a few more ruffles... What do you think?”
Juun.J is the anti-Flora. Each classic shape that he takes––the baseball uniform, the Adidas sneaker, the trench coat––he improves, no ruffles needed.
E-MAIL US to be notified once the Spring/Summer 2015 collection hits OC!![]()
Photos by Karl Hab
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Androgynous models with swan-like necks, gelled-down hair, and bug-eyed sunglasses came out in tennis white, black, pigeon gray, space-blanket silver, and pinstripes that evoked classical baseball uniforms. The oversized button-downs, coats, and pullovers trended toward V-neck and kimono sleeves, while the pants took after the wide, elastic waists of basketball shorts—staple pieces that carried a sense of dignity but were livable to boot.
Sportswear looks great when it's all dressed up. Even the legendary Adidas Superstar saw itself restyled in low-cut and high-top models. Its iconic troika of strips moved around like a tuned-up race car ready to go even faster.
Favorites included an opalescent pullover, and a puffy, sharp trench coat in the deepest sapphire. Ending the show came a series of tees at nightshirt length—sometimes collared—that billowed like bed sheets. Some were printed with handwritten verses and graphics of cityscapes, midnight skies with moons, and birds in flight by London-based paper cutter Rob Ryan.
“Improvements, improvements!” I overheard a nearby journalist saying aloud.
There’s a scene in Sleeping Beauty when the good fairies try to make Aurora a dress without the use of magic––and it doesn't go well. “Oh, I improved it,” the fairy Flora says. "But perhaps if I added a few more ruffles... What do you think?”
Juun.J is the anti-Flora. Each classic shape that he takes––the baseball uniform, the Adidas sneaker, the trench coat––he improves, no ruffles needed.
E-MAIL US to be notified once the Spring/Summer 2015 collection hits OC!
Photos by Karl Hab
