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Underwear So Cool You Could Wear it Outside

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This season, basics brand The White Briefs has teamed up with American industrial designer Stephen Burks to launch "A Free Man," a collection of comfy and playful men's undergarments. Founded in 2009 by Swedish designer Peter Simonsson, the White Briefs is known for eco-friendly production, locally sourced fabrics, and simple silhouettes true to the brand's name. Yet this capsule collection is anything but neutral. "I wanted to do something more hybrid and expressive," Burks said via email this week. "The opposite of the ubiquitous white T-shirt. Underwear so cool, you could wear it outside!"

The capsule collection re-vamps lightweight layering pieces, injecting night shirts, T-shirts, singlets, shorts, and pants with fluorescent neon hues, bold chevrons, and broad, abstract strokes, among other pattern play. “The concept Peter and I came up with one sunny afternoon at Café Gitane [in New York], surrounded by Luc [Levy]'s Moroccan travel paraphernalia, was a colorful, very graphic, kind of updated contemporary occidental wax print," Burks said. But when asking themselves who they envisioned wearing this collection, the answer was simple: “A man so fashionably, spiritually, and intellectually free that he might find himself sleepwalking in his underwear, safe from harm in a bright yellow chevron boubou." 

Shop all The White Briefs x Stephen Burks HERE 
Photo courtesy of The White Briefs
Photo courtesy of The White Briefs

A Free Man Dressing Gown in Blue/White 

A Free Man Dressing Gown in Yellow/White

A Free Man T-Shirt in Star White/ Blue

A Free Man - T-Shirt in Star White/ Orange

A Free Man - Singlet in White/Pink

A Free Man - Singlet in Star White/Grey

A Free Man - Shorts in White/Yellow

A Free Man - Shorts in White/Grey

A Free Man - Pants in Star White/ Orange

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